If you are a mortgage loan officer or a real estate agent you can buy a pre-designed,  pre-written, cookie cutter web site and have it up and active in a less than an hour. Is this a good marketing  / branding strategy?
That sounds simple and easy. All of the design work is done, almost all [...]

We have added a support forum for TFSLO beta users.

The forum replaces our previous email support.  Although the email support was working and our response times always stayed within our 24 hour target we believe that a forum is much better way to provide support.
With a forum all users get the advantage of being able [...]

Consumers and advertisers are at opposite end of the spectrum when it comes to Twitter according to a recent  survey conducted by Harris Interactive – LinkedIn Research Network/Harris Poll that is being widely reported.
Advertisers think it’s the next big thing – Consumers are not ready to get on the bus (they are not even at [...]

The best way for a mortgage loan officer to generate word of mouth (Referral) advertising is to help other professionals in their market succeed.
All real estate agents produce marketing flyers to help sell their listings.
They use the flyers for open houses, sign boxes, and general handouts.  What if you could provide this valuable service to [...]

We have been working long hours to put the finishing touches on ExpressRealtyFinder.com and we are almost ready to debut the service to the mortgage community. But before we roll out the program nationwide we want to start with a soft introduction by bringing on some Beta users to help us fine tune the site [...]